Four Ways to Improve Your Site’s Ranking (SEO)

Four Ways to Improve Your Site’s Ranking (SEO)

Are you searching for a simple guide to know SEO, site ranking, and how to start the process? Follow the above suggestions to improve your site ranking by practicing organic search engine optimization procedures.

1. Content is the king

As a digital marketer or a blogger, you must be already know how important content for a website. An authority, quality, and relevant content is the first important thing to have for search engine rankings. You can not skip or get a substitute for this. For SEO marketing, you must come up with relevant and quality content. You should write for the real audience than for a bot. The niche-specific content helps improve site ranking, quality, authority, and traffic. Sharpen your web writing skills and publish the topics that are helpful to your audience.


For writing quality content, first, you have to choose the specific keywords and then collect their sub keywords. You should list possible keywords that can be used by a visitor for a search. Later include them in your blog organically.

Keyword placement

Before optimizing a page with chosen keywords, answer these questions.

1. Can I use all or part of the keywords phrase in the page ULR?

2. Can I use all or part of the keywords phrase in the page title?

3. Can I use all or part of the keywords phrase in page headings?

If your answer to all questions is a YES, then carefully add them. It should be natural and relevant. 

2. Update Regularly

You have already got the point that content is a strong base for site ranking. It shows the respective website to be real, genuine, and 100% human to the search engine. With all being followed, you should not forget to update your blog content periodically or whenever there is an update. Search engines always appreciate the latest updates. Regular content update is a good SEO practice that helps the site’s relevancy and makes sure your blog has quality, relevant, and fresh content.

3. Metadata

Every web page has metadata which includes a title, description, date, and tags. You can find this metadata in the <head> tag of a page. It is very important you added the right meta title, description, and tags. You also have to update it over time so the search engine thinks you care about your blog.

Title metadata is the page titles that are displayed on search engine result pages so it is the first thing that a visitor sees on your page. don’t you think it should be appropriate and correct?

Description Metadata is a short description that comes under the meta title in the SERP. It has information about what is on the page.

4. Increase Authority

A page with high-quality, well-researched, keyword-optimized, fresh, and relevant content that helps the visitors learn more about the topic will attract another webpage to link them. It eventually increases the web page’s link profile. A strong backlink profile of a page also improves search engine optimization.

A website with credibility and authority never waits to rank at top of the search results.